Tuesday, December 6, 2022

Today in Digital Marketing (650) - “Best-Friend Brands”: The New Social Metric

Why social media ad growth is slowing… How TikTok feels about Facebook’s plans to steal its market share… The marketing social platform of choice for SMBs… Shoppable ads coming to a streaming platform near you… Why advertisers are getting carded by Microsoft…

Make Money Online With Affiliate Marketing

Digital Marketing|Digital Marketing

Make Money Online With Affiliate Marketing

While many people associate digital marketing with social media, this concept isn’t really new. In fact, it predates the internet itself, having first been used in the 1990s in tandem with the Web 1.0 platform. The term “digital marketing” was first used in 1994 when the first clickable banner appeared on the HotWired website, which is now part of Wired magazine. That banner had a clickthrough rate of 44%, marking the official start of the “digital era” in marketing.

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